After announcing Adrian Hallmark as the next CEO, Aston Martin made a strategic move to expand its global presence. Building on the success of the brand’s flagship location, Q New York, unveiled in 2023, the brand now unveiled Aston Martin Ginza, nestled within the prestigious confines of The Peninsula Tokyo.
This new showroom marks the first in Asia to fully embrace Aston Martin’s refreshed corporate identity, offering an expansive space spanning 324 square meters.
Designed across two floors, the showroom houses three iconic Aston Martin models alongside a captivating digital media wall and an opulent customer lounge. Launched just around the Japanese Grand Prix 2024, the acclaimed DBX707 SUV, and upcoming models like the DB12 and the latest iteration of the Vantage will be featured at the store. The bespoke service with Q by Aston Martin will provide discerning clients in Tokyo with a sanctuary to curate their unique automotive visions.
Situated in Ginza, a bustling commercial district teeming with flagship stores of luxury brands and rich historical significance, Aston Martin Ginza not only taps into Tokyo’s vibrant luxury market, but also embodies the spirit and dedication to delivering bespoke automotive dreams and experiences to patrons worldwide.