February 19, 2015: Ermenegildo Zegna, the luxury menswear brand, has opened its latest retail store in Miami Design District. Created by Zegna’s in-house architects, the design is based on the creative concept developed by architect Peter Marino for the Zegna global store in Milan.
Occupying 2,800 sq feet, Ermenegildo Zegna’s offerings are displayed within the store’s two floors, ranging from formalwear and sportswear to accessories and fragrance.
A key inspiration for the store design is the fabric created at Zegna’s eponymous wool mill in Trivero, Italy for over a hundred years. Within the storefront windows, metallic strands echo the fabric’s warp and weft yarns. The masculine yet natural color palette is created using rosewood, mahogany and both gun and bronze metal. Towards the back of the store, clients can view a video installation with the seasonal Milan runway collections.
Customers begin their experience on the ground floor, which is devoted to the Upper Casual and Z ZEGNA collections, complimented by textile accessories, leather goods, fragrance and eyewear. The store’s second floor highlights the full range of the Sartorial collection, ultimately reaching a dedicated room showcasing the exclusive Made to Measure and Personalization programs.
The Design District store will also house a piece of artwork by the Italian artist Ettore Spalletti. Part of ZegnArt / Art in Global Stores, this special artistic project is based on works specifically conceived to be permanently displayed inside Ermenegildo Zegna’s stores worldwide. The work “Lentamente azzurrato” (2014), which was commissioned exclusively for this store, represents a direct reference to the color blue used by Giotto, and to the tradition of Italian frescoes.
