Ermenegildo Zegna introduces made to measure for casualwear

July 29, 2014: Ermenegildo Zegna Made to Measure, a personalized service that was restricted to formal suits and accessories, now goes a step ahead and from AW2014 expands to include Upper Casual clothes – casual bomber jackets, leather pieces, polos, and knits. The new service is designed to offer customers the opportunity to create completely customized everyday attire. In the Zegna boutique, trained professionals help each client select the style, fabric and particulars to customize leisurewear best suited for his character and lifestyle.
 
The contemporary casual clothing includes a selection of custom-tailored trench coats, overcoats and over jackets available in five different outdoor-proof fabrics including cashmere, 14MilMil14, Trofeo Light, Traveller Wool Elements and silk. Made to Measure nappa leather and suede jackets also form part of the Casual Luxury offer. Made to Measure outerwear is further personalized by the addition of a leather tag featuring the client’s initials and comes with a special fold-away garment bag.
 
Zegna jackets add the perfect touch of class in an informal setting with seven jacket fabrics in 25 colour variants to choose from. Zegna’s legendary Premium Cashmere knitwear can be made-to-order to guarantee a perfect fit compared to standard sizes. Size extension helps ensure an ideal fit for round neck, V-neck, turtleneck, mock-zip and button mock sweaters, and elbow patches in nappa or suede are available in different colours and styles. As part of the new Casual Luxury project, an exclusive new honeycomb weave is now available.