THE BIG STORY
Haute Couture to Hot Cuisine: The New Age Experiential Strategy to Win Over the Consumer
From Tiffany & Co. to Fendi, dabbling into the F&B sector has multiple benefits for luxury goods brands. We analyse this strategy which is proving to be a win-win for all people involved.
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Why are Luxury Brands Gravitating Towards Indian Celebrities as their Global Brand Ambassadors?
As international luxury brands continue to lap up Indian A-listers as their brand ambassadors, we dissect what is happening, and why.
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David Myers – A Traveling Chef with Multiple Cooking Hats
The ‘gypsy chef’ David Myers has an exciting history with big future plans. We dig deeper.
Luxury's (New) Love Affair with South Korea
All doors lead to South Korea. With the rise of K-pop, international luxury brands have found a new generation of not just brand ambassadors, but young consumers, who are also steering trends in fashion, style and dining.
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Ditch the Straw – Luxury Hotels Forge Ahead with their War on Plastic
As the world becomes ecologically sensitive, an increasing number of conscientious luxury hotels are going the no plastic route.
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Are we Obsessed with Japan? Yes!
Tapping into the art, craft and innovation of Japan, recent evidence indicates that global luxury brands’ historical fascination with everything Japanese will just keep growing.
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Slow & Steady Wins the Race: Hospitality Group Oetker’s Mantra for Success
Luxury has always been ‘exclusive’, ‘limited’. Hospitality group Oetker takes this philosophy seriously. CEO Timo Gruenert brings us up to speed with Oetker’s measured expansion, his thoughts on India, and the post-pandemic travel landscape.
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Luxury’s Future: From Strong to Stronger in 2023?
A quick rebound of the luxury industry post-pandemic, and Bernard Arnault’s ascent to the pedestal of the world’s richest man, have shown that luxury is strong. Going forward, here’s what the luxury industry needs to work on to keep it resilient.
