December 6, 2010: Made 2 Measure (M2M), an exclusive store by Kamlesh Ramchandani, specializing in personalised handcrafted suits, located at Jumeirah, Dubai has now opened a flasghip store at Juhu Tara Road, Mumbai. M2M is aimed at offering bespoke tailoring services to sophisticated and fashion conscious gentlemen.
M2M is a high end boutique that employs master craftsmen who deliver ‘made to measure’ and bespoke suits of high quality. It houses suit lengths from luxurious menswear brands like Ermenegildo Zegna, Cerruti, Scabal, Valentino and Dormeuil – in addition to ethnic designer wear for men.
The store will also showcase ready to wear ethnic garments designed by acclaimed fashion designers, and accessories like shoes, belts, bags, wallets and fashion jewellery.
The boutique has intimate lounge environment with interiors that reflect the essence of its offerings, along with a large comfortable changing and measurements area. Customers can sit in a relaxed environment, browse through catalogues from the store’s library, seek consultation from an in-house stylist and choose a style that flatters their appearance and accentuates good features. Once you select the fabric, detailed measurements are taken and the master tailor will then hand-cut and craft an elegant, individual bespoke suit that takes into account size, posture, figuration and shape of the body and reflects the wearer’s persona, lifestyle and image that he wants to project. Delivery period takes around 2-3 weeks
Price: Suits range from INR 15,000 to 1,00,000
Store: M2M, 1, Vasant Bahar, Next to Kimaya, Juhu Tara Road, Juhu, Mumbai