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All doors lead to South Korea. With the rise of K-pop, international luxury brands have found a new generation of not just brand ambassadors, but young consumers, who are also steering trends in fashion, style and dining.

As international luxury brands continue to lap up Indian A-listers as their brand ambassadors, we dissect what is happening, and why.

A quick rebound of the luxury industry post-pandemic, and Bernard Arnault’s ascent to the pedestal of the world’s richest man, have shown that luxury is strong. Going forward, here’s what the luxury industry needs to work on to keep it resilient.

Glamour is just one part of it. The luxury industry has many finer nuances that executives need to understand when trying to make a career in this field. We give out some guidance.

Luxury products simplify life for consumers. But the luxury business is becoming more complicated as the pandemic moves on. Here’s what stakeholders can expect in the coming year

From a digital transformation to local shopping to robotic logistics, luxury is going to see a world of change in this new year, thanks to the ongoing pandemic

As the world faces a harsh reality and a cautious future, the global luxury industry will need to tread carefully, and intelligently, if it wants to succeed with a temperamental consumer

With the advent of a new decade, the Indian luxury industry is seeing lucrative avenues as the world changes rapidly, and extremely uniquely. We mention 10 trends that will drive the Indian luxury market in 2020

As with every industry, luxury car makers have also been hit by the green bug, especially as India introduces policies and taxes to promote speed towards the future

Just as luxury brands were starting to understand millennials, Gen Z is now cropping up on the retail radar as well. What does that bode for luxury brands? What is the difference between the two generations?

Mere material product consumption has evolved into providing more immersive experiences to customers. Luxury goods brands need to go back to the drawing table if they want to be on the positive side of the ‘Experience Economy’

With the consumer rapidly seeking new experiences, luxury marketing companies are on their toes to come up with smarter strategies. Welcome virtual influencers, who do all the work, minus the hassles

From telling time to counting your steps to switching off the lights in your home, smart watches have proven to be highly functional. Does that mean the end of life for mechanical luxury watches?

The luxury retail industry works very differently from mass or affordable retail industries. They have diverse rules and requirements. If you wish to make a career in luxury, then here are some beginning steps

For an industry which prides itself on handmade, traditional craftsmanship, 3D Printing and Nanotechnology are transforming the world of luxury

As the new year advances fairly quickly, it is a good time for the Indian luxury industry to read into the trends for an even better run in 2019

Money is hard earned. And where you put it has to be genuine. We tell you about the 5 most copied luxury brands, and how to recognise the fakes doing rounds on e-commerce portals and small shops

The business of becoming a franchisee in India for the many international, glamourous luxury brands is not easy. We study the problems and challenges they have to face in 2014